tinsletown / king of wings
King of Wings needed bold, high-energy content to match the flavour and attitude of their food. With a menu built around saucy wings, loaded fries, and unapologetically indulgent eats, their socials needed to go as hard as their flavours — loud, fun, and addictive.
Social Media Marketing at a glance.
What We Did
Social Media Revamp — we brought structure and consistency to their Instagram and TikTok, creating a clear tone of voice, post formats, and a weekly schedule that showcased both food and personality.
Video-Led Content Creation — From messy wing dips to cheese pulls, we captured short-form content that embraced the chaos (in the best way). Think fast edits, trending audios, and in-your-face close-ups.
Community Engagement — I implemented a daily engagement routine to grow their presence organically, connect with local foodies, and encourage more UGC and re-shares.
